Lanyards are the new dress for success

I didn’t think anything of it the first time it happened. The second time happened long enough after the first that I didn’t put two and two together. But the third time I was stopped in a store by a fellow shopper who confused me for a member of store management, I took stock into why on earth so many people would be thinking this!

I considered how I looked: business casual, slacks and a dress shirt, heels and hair (kinda) done. Well, that described most people hitting up the grocery store after work. What on earth was setting me apart then? It dawned on me finally when I realized that the one thing I’d been wearing all three times I’d been confused for an employee was a neck lanyard. In my case it was because I keep my key chain on one and sometimes just throw it around my neck so it doesn’t get lost in my purse. So I started to pay attention at stores when I would do my grocery shopping and indeed, members of management all walked around in business casual, with store logo neck lanyards hanging around their necks.

It was an interesting thought: neck lanyards make me seem like a professional, and not only that, but management. That in certain settings a simple accessory, and one that is more functional than fashionable, could distinguish me as a respected member of a company? It was an interesting revelation to come to, and it shed neck lanyards into a new light. What once was something I saw more on college campuses or the sports field, has become iconic of corporate America, or at least part of climbing the corporate ladder.

With this new understanding of, and a new respect for, neck lanyards, I find myself more eager than ever to recommend them to PinMart customers. Perhaps I’ll share my story, and spread the concept that these pieces hold more than your keys: they hold you up as more than just any working stiff. The other thing I learned from all of this? To just stuff my lanyard and keys into my purse next time I walk into the grocery store, unless I’m in the mood to be mistaken for management.

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